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** Authors are invited to submit manuscripts for December 2019 issue.

** November 2019 issue of AARF Journals is officially released.

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1
  • AN INSIGHT ON USING SOCIAL MEDIA AS A STRATEGY TO FACILITATE GROWTH IN THE INDIAN RETAIL INDUSTRY


Priyanka.P.V, Dr.Padma Srinivasan

Abstract:
Social media in the Indian retail industry continues to thread its way into the fiber of reaching out to all the organizations across the industry.


1-17
2
  • RELATIONSHIP BETWEEN MOTIVATION AND ORGANIZATIONAL COMMITMENT


Dr. P. Na .KANCHANA, DR. M. PITCHAIMANI

Abstract:
The main purpose of this article is to examine the relationship between motivation and organizational commitment of employees working in Tamil Nadu Newsprint and Papers Ltd(TNPL) at Kagidapuram, Karur District.


18-35
3
  • HUMAN RESOURCES ACCOUNTING: ROLE & PRACTICES IN INDIAN ORGANISATIONS


Dr. A. C. Vanjani

Abstract:
Human Resource is a valuable asset for any organization, it includes employees, their skills, knowledge and contribution as intangible assets to the organization. Human Resource Accounting has emerged as one important tool through which the personnel of an organization is valued.


36-46
4
  • COMPANIES ACT2013 AND THE CSR


Dr. Anita Sharma Samnol

Abstract:
Companies Act 2013 has been enacted after a journey from the year 2008 to 2013. The 2013 Act has introduced several provisions which would change the way Indian Corporate do business and one such provision is spending on Corporate Social Responsibility activities.


47-54
5
  • THE EFFECT OF GOVERNMENT POLICIES ON UNIVERSITY ADMINISTRATORS: A Review Of Nigeria


Adeniyi Temitope Adetunji, Kayode Akindele Ogunleye

Abstract:
This paper aims to look into the effect of government policies on university administrators. It focuses on major issues affecting university administrators in positions of authority as well as obstacles affecting the implementation, development and improvement of quality management.


55-69
6
  • INTERNAL QUALITY ASSURANCE CELL AND ITS CONTRIBUTION TO QUALITY IMPROVEMENT IN HIGHER EDUCATION INSTITUTIONS: A CASE OF SIMS


Dr. P. S. Aithal

Abstract:
The internal quality assurance systems of Higher Education Institutions are Self-regulated responsibilities of the higher education institutions, aimed at Continuous improvement of quality and achieving academic excellence. Srinivas Institute of Management Studies (SIMS), being innovative higher education institution, has mechanisms for academic auditing and adopted quality management strategies in all academic and administrative aspects.


70-83
7
  • CORPORATE AND FINANCIAL STRATEGIES OF VARDHMAN TEXTILES LTD- A LISTED TEXTILE COMPANY OF PUNJAB


Sheenu Gupta

Abstract:
Powerful strategies attribute towards the financial success of any company. Long term financial strategy makes the success of corporate world today as it showcase the planning and work-culture being practiced by the respective companies with respect to their competitors.


84-118
8
  • REALIZING THE TRUE POTENTIAL OF THE PHARMACEUTICAL MARKET IN INDIA


Abhishek Misra

Abstract:
The pharmaceutical industry’s main markets are under serious pressure. North America, Europe and Japan jointly account for 82% of drug sales. Annual growth in the European Union (EU) has slowed to 5.8%, and sales are increasing at an even more sluggish rate in Japan (2.1%) and North America (1.4%).


119-134
9
  • QUALITY MANAGEMENT MECHANISMS: A REVIEW OF NIGERIAN UNIVERSITY PRINCIPAL OFFICERS


Adetunji, A. T., Ogunleye, K. A. & Adeleru, G. S.

Abstract:
This paper aims to uncover quality management mechanisms that are considered necessary for the implementation of quality management in the context of Nigerian universities. A standard literature review was used to review the relevant literature on quality, quality management and Nigerian universities.


135-149
10
  • PROBLEMS IN ADOPTION AND APPLICATION OF HUMAN RESOURCE ACCOUNTING: A SURVEY


DR. Reeta

Abstract:
Human resources are truly the most valuable resources a firm can possess because effective utilization of physical and financial resources depend upon quality of human resources. Effective Human Resource Management is important as people produce profit whereas machines and capital merely enhance the profit making capability.


150-159
11
  • “SHAPING TOMORROW’S EDUCATION: WHAT B-SCHOOLS SHOULD DO”


Dr. Dipin Mathur

Abstract:
Today, an MBA has gained importance due to the emergence of professionalism in corporate sectors. The competitive business environment has paved the way for increased demand for management graduates in the employment market.


160-166
12
  • RELATIONSHIP BETWEEN PERSONALITY FACTORS AND WILLINGNESS TO SPEND IN FAST MOVING CONSUMER GOODS – A STUDY ON YOUNG ADULTS OF WEST BENGAL, INDIA


Ishita Chatterjee, Manab Saha, Durjoy Majumder

Abstract:
Fast moving consumer goods (FMCG) sector is the fourth largest sector in India touching everybody’s daily life. This study aims at finding the relationship between personality factors of Neo five i.e., neuroticism, extraversion, openness to experience, conscientiousness, agreeableness to tightwad – spendthrift scale.


167-177
13
  • RELATIONSHIP BETWEEN MARKETING MIX AND CONSUMER BUYING BEHAVIOR: A STUDY


Dr. Satendra Thakur, Mr. Chandraveer Singh Bhati, Dr. Suresh Kumar Sharma

Abstract:
Consumer buying behavior is the study of the marketing and its main objective is to discover how the individuals or groups choose, purchase and dispose the goods.


178-188
14
  • A CRITICAL REVIEW OF COMPLIANCE OF STATUTORY PROVISIONS WITH REFERENCE TO LABOUR WELFARE IN MANUFACTURING UNITS IN PUNE


Mrs. Rajlakshmi Wagh, Dr. Kirti Gupta

Abstract:
Labor welfare is an important issue for any manufacturing organization. A small neglect in the aspect can create serious implications for the employees and employers alike. Recent issues and disputes in leading organizations point to the importance of labour welfare policy implementation in manufacturing units.


189-197
15
  • INTELLECTUAL PROPERTY RIGHTS AND STRATEGIC PARTNERSHIPS IN MICRO, SMALL AND MEDIUM ENTERPRISES


Rajesh Mehra, Aparna Choudhary, Abhishek Tiwari, Namita Rohilla

Abstract:
“Micro, small and medium enterprises development” (MSMED) Act 2006 has provided the legal framework for recognition of the concept of “enterprise” and unite the 3 tiers of these enterprises with a view to boost the development of small enterprises in India as these are the lifeblood of developing economies.


198-205
16
  • “DIMENSIONS OF EMPLOYEE’S INVOLVEMENT AND INDUSTRIAL RELATIONS”


Dr. Budhi Sagar Mishra

Abstract:
The forces of economic liberalization and globalization have massively changed the functioning of the organizations by means of momentous impact on human resources capital and Technological change has influenced every amble of business life including industry, public and private sector undertakings, multinationals and domestic enterprises, companies and organizations.


206-233
17
  • IMPACT OF GLOBAL FINANCIAL CRISIS ON THE GROWTH OF ORGANIZED RETAIL DEVELOPMENT IN INDIA


Manoj Kumar Singh

Abstract:
The largest financial shock started since great depression which makes countries engage in spiraled mortgage crisis. A loss in confidence by the investors in the United States has led to such a huge depression which had a crippling effect on its economy in turn which had a rippling effect on the other nations as well.


234-239
18
  • FACTORS INFLUENCE CONSUMER’S GREEN PURCHASING BEHAVIOR: A LITERATURE REVIEW


Ms. Mamta

Abstract:
With the rising of the industrial sector in India many issues that are related with the environment has been arising. Nowadays, it’s a challenge for the people to keep the environment safe. Thus consumers are showing their concern and interest in the environmental problem and have started preferring the products that are environmental friendly.


240-250
19
  • AN EXPLORATORY RESEARCH ON ENVIRONMENTAL MARKETING WITH SPECIAL REFERENCE IN INDORE CITY’S CONSUMERS


Prof. Sheetal Dubey, Prof. Anamika Hardia Aahuja

Abstract:
Now a day’s consumers showed their concerns towards the environment friendly products that are presumed to be “GO-GREEN”. The term Environmental marketing is the jargon used in market which means it is an attempt to trim down the downbeat effect of the products, to make it environmentally friendly.


251-260
20
  • IMPACT OF SOCIAL NETWORKING SITES ON STUDENTS


Ms Poonam

Abstract:
A Social Networking website is an online platform that allows us to create a public profile & interact with other users. In 21st century social networking sites play very important role in the life of the students.


261-273
21
  • A STUDY ON FACTORS INFLUENCING THE BRANDING STRATEGIES AND ITS IMPLICATION ON OMANI PRODUCTS IN MUSCAT CITY


Dr. M.Nasrin Sulthana, Ms. Sonia Shibila Al

Abstract:
The study on factors influencing the branding strategies and its implication on Omani products is very essential in this scenario as the local brands were not so popular in the Muscat City.


274-285
22
  • IMPACT OF HUMAN RESOURCE MANAGEMENT PRACTICES ON ORGANIZATIONAL PERFORMANCE: AN EMPRICAL STUDY OF STATE BANK OF INDIA (SBI)


Prof. S.A. Mufeed, Rafia Gulzar,

Abstract:
This research study aims at exploring the impact of Human Resource Management (HRM) practices on organizational performance in Jammu and Kashmir focusing on State Bank of India.


286-300
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