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** Authors are invited to submit manuscripts for December 2019 issue.

** November 2019 issue of AARF Journals is officially released.

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S.No Particular Pdf Page No.
1
  • A STUDY OF WORKING CAPITAL MANAGEMENT THROUGH RATIO ANALYSIS WITH REFERENCE TO BHARAT HEAVY ELECTRICALS LIMITED


Dr. Amit Kumar Nag & Dr. Binoy Arickal

Abstract:
Working capital is basically based on the current assets which are in the form of cash or which can be easily converted in the form of cash also which helps in meeting day to day requirements of the business enterprise.


1-11
2
  • BRANDING IN INDIA


Ibanri Dalin Wankhar, Dr. Uma V R

Abstract:
Companies have always regarded their tangible assets as the main source of business value. Along with changes in market conditions, there is also a need to assign a value to returns of marketing activities of companies.


12-23
3
  • INDIA’S HEALTH HUMAN RESOURCES AND CHALLENGES


OUROOJ AMIR

Abstract:
The condition of human resources for health in India is not satisfactory. There is severe shortage of skilled workers. Moreover greater percentage of unskilled health workers are serving in the areas where there is feeble health care system exist.


24-29
4
  • MAKE IN INDIA: INITIATIVES AND ROADBLOCKS TO DRIVEN GROWTH


Parminder Kaur

Abstract:
Make in India is a campaign launched by Prime Minister Shri Narendra Modi. The mission was launched in September 2014, to transform the country into a manufacturing hub and to achieve success, it was planned to simplify licensing procedure, to ease the inflow of foreign direct investment, remove bureaucratic hurdles and red tapism.


30-39
5
  • BLAMING HORSE’S PARENTS: THE PROBLEM IS OFTEN IN THE BREEDING (A Critical Note on Creative Accounting)


Dr. Vidhi Bhargava, Dr Lalit Gupta

Abstract:
In todays times of economic stress management/ accountants are tempted to adopt procedures which may be questionable but would refine the presentation of financial accounts.


40-57
6
  • FIRM SPECIFIC DETERMINANTS OF DIVIDEND PAYOUT: EVIDENCE FROM SELECTED INSURANCE COMPANIES


Henok Tefera Tessema, Venkati Ponnala

Abstract:
Dividend policy decision has a great influence on financial structure, flows of funds corporate liquidity and wealth of the firms. However it’s yet unresolved puzzle. This paper is an effort to identify the firm specific factors that determine dividend payout with reference to selected Ethiopian insurance companies on basis of data covers eight years (2007-2014) period.


58-81
7
  • A STUDY ON ROLE OF SELF HELP GROUPS IN MICROFINANCE WITH SPECIAL REFERENCE TO THIRUVANANTHAPURAM DISTRICT


Shijina A.S

Abstract:
Microfinance has become an important tool for poverty alleviation and empowerment of women in Kerala. SHGs ensure women participation in the development of the country. A SHG is started because of unavailability of loans and other financial services to the poor people in rural areas and to eradicate by the working of an SHG.


82-88
8
  • ROLE OF TRAINING AND DEVELOPMENT IN JOB SATISFACTION: A CASE STUDY ON GOVERNMENT HOSPITAL STAFF OF BILASPUR (C.G.)


Dr. Budheshwar Prasad Singhraul & (Ms.) Vanita Kumari Soni

Abstract:
Government hospitals are playing their significant role in providing health care services to large population living in urban, rural and distant places. For providing good quality services to the people, the employees need to improve and enhance their personal and professional skills, knowledge which not only help them in performing their duties but also improve their morale, self-confidence.


89-106
9
  • A SURVEY ON FACTORS INFLUENCING INDIVIDUAL INVESTORS BEHAVIOR IN THE STOCK MARKET


Dr Keyurkumar M Nayak & Mr Hiral Tailor

Abstract:
Although finance has been studied for several decades, behavioral finance which considers the human behaviors in finance is a quite new area. Behavioral finance theories, which are based on the psychology, attempt to understand how emotions and cognitive errors influence individual investors’ behavior.


107-120
10
  • FUTURE OF LOYALTY IS SOCIAL MEDIA


Dr. Shashi Singhal

Abstract:
Brands are turning to social media platforms to bring the traditional loyalty model in line with the growing consumer demand for social recognition, personal relevance, intimacy and immediacy.


121-129
11
  • A COMPARATIVE STUDY OF DIGITAL CABLE TV WITH DIRECT TO HOME (DTH) SERVICE


Astha Joshi

Abstract:
The growth of TV channels & Digital Cable TV operators created a big industry and market opportunities. There were as many as 1, 00,000 Digital Cable TV operators across India until few years back.


130-141
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