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** Authors are invited to submit manuscripts for December 2019 issue.

** November 2019 issue of AARF Journals is officially released.

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1
  • A STUDY ON IMPULSE BUYING BEHAVIOUR OF SHOPPERS IN THE PRESENT SHOPPING WORLD


Ms. Gracia. A

Abstract:
In this globalised retail world impulse buying behavior plays a vital role among consumers in their shopping. Shoppers now a day’s don’t find enough time to plan for their shopping.


1-14
2
  • A COMPARATIVE STUDY ON THE PERFORMANCE OF BROWN LABEL ATMS AND WHITE LABEL ATMS SERVICE IN THE STATE OF KERALA


Dr. Vinod C.

Abstract:
The present scenario cost efficiency viewed as an area of crucial significance for industry’s (bank) best practices for development. Recently, there is a visible swing in the ATM business of banks in India.


15-24
3
  • ASSESSMENT OF EXPORTERS EXPERIENCE FROM ELECTRICAL AND ELECTRONICS INDUSTRIES IN MAHARASHTRA


Saurabh Subhash Patil, Dr. Prashant Warke

Abstract:
India has growing exports in the world economy. Indian exports have been increasing with great contribution in the GDP. India has various products that are exported on a large scale.


25-35
4
  • A STUDY OF COMPONENTS OF MONEY SUPPLY IN INDIA (1964-65 TO 2016-17)


Dr Mala Sharma

Abstract:
India is claimed to be world’s seventh largest economy. India Economic summit 2017 declared that though India’s GDP growth recently dipped to 5.7% still India is growing faster than any other large economy excluding china.


36-45
5
  • WHETHER DEMONETISATION ACHIEVED ITS OBJECTIVES


Dr. Rajiv Agrawal

Abstract:
Demonetization of currency is a radical monetary step which is done whenever there is change of national currency, replacing the old with new one. In case of India, the government took an unplanned decision of demonetization.


46-51
6
  • INDIVIDUAL INVESTORS BEHAVIOUR IN CAPITAL MARKET - A STUDY WITH DEMOGRAPHIC ASPECTS INFLUENCING TO INVESTORS OF HK-REGION


Prof. Rajnalkar laxman, Shivakumar jagannath

Abstract:
Individual investors have huge scope for present earnings and capital appreciation in developing market in India.


52-67
7
  • INTER-REGIONAL FISCAL ANALYSIS IN INDIA DURING POST LIBERALISATION ERA–AN EMPIRICAL STUDY.


Mr. Karthik Reddy

Abstract:
Fiscal policy refers to the policy of the government either at central or state which indicates its revenue, expenditure and debt pattern during a particular period of time generally one year.


68-82
8
  • LANGUAGE OF LEADERSHIP AND INFLUENCE


Dr. Anshu Singh

Abstract:
Leadership is such a complex subject that rather than decoding the principles of leadership and quantificating it by theoretical aspects of what this language of leadership is,apparently there is no single language of leadership.


83-89
9
  • STRATEGIC HUMAN RESOURCES MANAGEMENT (SHRM): CONCEPT & TRENDS IN CONTEXT OF MODERN BUSINESS ENVIRONMENT


Dr. Birendra Kumar Gupta

Abstract:
In today’s rapidly and ever-changing business environment, the critical importance of competitive advantage is being recognized globally by all businesses.


90-94
10
  • SECTORAL ALLOCATION OF MF SCHEMES – A STUDY


Dr. Vinita Sharma

Abstract:
Mutual Fund Investment is one of the most recommended tool for wealth creation, especially for the salaried middle class. The number of options available too, are mind boggling from an average investors perspective. More often than not, if the scheme belongs to a reputed AMC, the investor rarely looks beyond the returns generated.


95-108
11
  • TRENDS AND PROGRESS IN CORPORATE DIVIDEND OF SELECTED IT COMPANIES IN INDIA


P. Lakshminarasa Reddy

Abstract:
The aim of this paper is to find behavior of EPS, DPS and DPR in selected IT companies in India. Selected companies for the study include Tata consulting services Pvt Ltd, Infosys pvt ltd, Wipro software technologies, HCL technologies and tech Mahindra pvt Ltd.


109-117
12
  • A STUDY ON THE INTERRELATIONSHIP BETWEEN THE LIQUIDITY POSITION & PROFITABILTY POSITION OF CROMPTON GREAVES INDIA PVT LTD


Arickal, Binoy & Jain, Nitin

Abstract:
The purpose of this research article is to know the relationship between profitability position and the liquidity position of Crompton & Greaves India Pvt Ltd.


118-132
13
  • USE OF OPERATIONAL TECHNIQUES TO IMPROVE THE CONDITION OF HOSPITALITY INDUSTRY DURING ECONOMIC SLOWDOWN


Gopal Pravinkumar Bhatt

Abstract:
Hospitality industry is one of the most diverse yet specialized industries. The hospitality business is one of the major work-force utilizing businesses.


133-143
14
  • THE IMPACT OF EDUCATION, CULTURE AND ENVIRONMENT ON ENTREPRENEURIAL DEVELOPMENT IN INDIA


Neha, Ranu Kumar

Abstract:
Entrepreneurship is a fundamental element of growth and development for all countries, especially in the developing countries like India which is in a state of progression.


144-161
15
  • A STUDY ON ANALYZING THE TREND OF NPA LEVEL IN PRIVATE SECTOR BANKS AND PUBLIC SECTOR BANKS WITH SPECIAL REFERENCE TO SBI AND ICICI


Gargi

Abstract:
Banking is an important segment of the tertiary sector and acts as a back bone of economic progress.


162-179
16
  • PERCEPTION OF BANK EMPLOYEES TOWARDS JOB SATISFACTION: SPECIAL REFERENCE TO STATE BANK OF INDIA IN PATHANAMTHITTA DISTRICT


Raji Iype, Dr. Tomy Mathew

Abstract:
Job satisfaction is a positive feelings or attitudes that employees have towards their jobs. When an employee’s feels that he has high job satisfaction, it means that he really like his job feels good. Job satisfaction is an important technique used to motivate and encourage the employees to work harder.


180-189
17
  • A GENERIC ANALYSIS OF THE ROLE OF NGOS & ITS PRACTICES TOWARDS RENDERING SERVICES ESSENTIAL FOR THE ECONOMIC DEVELOPMENT OF INDIA


Prof. H.R. Ananth,

Abstract:
The government is basically power oriented. So it has a tendency to try to control and dictate.


190-206
18
  • FACTORS INFLUENCING EMPLOYEE PERFORMANCE: A STUDY ON FEDERAL BANK IN ERNAKULAM DISTRICT


Raji Iype, Dr. Tomy Mathew

Abstract:
This study aims to analyze the determinants for employee performance in federal bank Ernakulam district.


207-216
19
  • A STUDY ON CUSTOMER PREFERENCE TOWARDS STATE BANK OF INDIA IN THE PRESENT SCENARIO


Dr. Sindhu K.P.,Dr. T. Sreekumar

Abstract:
Banking in India is moderately consolidated, with the top 10 players accounting for approximately 60 per cent of the total industry. The Indian banking sector is majorly dominated by public sector banks.


217-222
20
  • THE PERFORMANCE OF MERGED TATA GROUP COMPANIES IN INDIA – A CASE STUDY OF TATA MOTORS COMPANY LIMITED


Dr. Siddalingya

Abstract:
In Indian industry, the pace for mergers and acquisitions activity picked up in response to various economic reforms introduced by the Government of India since 1991, in its move towards liberalization and globalization.


223-237
21
  • ANALYSIS OF VOLATILITY DYNAMICS IN SELECTED SECTORAL INDICES OF NATIONAL STOCK EXCHANGE


Dr. Shveta Singh, Teena

Abstract:
This study is based on five consumer specific Sectoral indices as Auto, Bank, FMCG, IT and Realty of National Stock Exchange, India especially after recession period.


238-260
22
  • THE EFFECT OF WORK STRESS AND JOB STISFACTION AND PHSYCHOLOGICA WELL BEING AMONG THE POLICE PERSONAL AT KURNOOL CITY (A CONCEPTUAL ANALYSIS)


Dr D Prabhakar

Abstract:
Man is a social animal and society is what makes or breaks a human. This is especially true in a society like India where policing plays an important role


261-266
23
  • Sustainable Human Resource Management and Organizational Performance in Indian Banking Industry


Dr. Prakash Pillai .R Mr. Praveen Raj.D

Abstract:
Human resource management (HRM) is the effective management tool of people at work. This is because of human resources played important source for acquiring sustained competitive advantage, effective management of human resource helps the organisation to create unique competencies that differentiate products and services in turn and drive competitiveness among the competitors


267-280
24
  • IMPACT OF CREDIT RISK ON PROFITABILITY: A STUDY OF INDIAN PUBLIC SECTOR BANKS


Prof. Sultan Singh Deepak Kumar Sharma

Abstract:
Credit risk is one of the most significant risks that banks face, considering that granting credit is the main function of commercial banks, which further affects their profitability of the banks. The present study is conducted to examine the impact of credit risk on profitability of twenty six public sector banks. Secondary have been collected from


281-287
25
  • A STUDY ON CULTIVATION ANDMARKETING PRACTICES OF PADDY GROWERS IN TAMILNADU WITH SPECIAL REFERENCE TO ERODE DISTRICT.


Dr.T.AMBIKA

Abstract:
Agricultural marketing is the critical link between agricultural production and farm sector revenue percolating to the farmers. Apart from performing transferring agricultural goods to consumers it transmits the price signals in the marketing chain


288-302
26
  • ANALYSIS OF STOCK MARKET VOLATILITY IN INDIAUSING GARCH MODELS


Pushpa M. Savadatti

Abstract:
The present paper made an attempt to model the volatility (conditional variance) in the daily returns of the S&P BSE Sensex for the period January 2015 to February 2018 with the help of General Auto Regressive Conditional Heteroskedasticity Models. Specially GARCH (1,1) model is used to capture the volatility present in the daily returns of Senex.


303-315
27
  • INVESTOR’S AWARENESS AND EFFECTIVENESS OF SEBI ON INVESTOR PROTECTION LAWS IN INDIA (A STUDY ON SELECTED INVESTORS OF ANDHRA PRADESH)


Dr. M. P. Suri Ganesh

Abstract:
Investor participation itself is influenced by the level of protection that is guaranteed to an investor against market irregularities.


316-325
28
  • UNETHICAL ISSUES IN MARKETING


Dalvir Singh (Asst. Professor)

Abstract:
Ethical marketing is a procedure through which organizations produce client enthusiasm for items/administrations, construct solid client intrigue/connections, and make an incentive for all partners by joining social and ecological contemplations in items and advancements.


326-339
29
  • AN ANALYSIS OF THE IMPACTS OF E- LEARNING IN HIGHER EDUCATION


Lata Raj, Palak Vashistha

Abstract:
In Present Era Internet spread its wings in all area of Human Life. It becomes necessity of every personnel in all over the world. In


340-349
30
  • IMPACT OF MACRO-ECONOMIC VARIABLES ON THE STOCK PRICES OF NIFTY IT


Ritika Luthra, Dr. V.S. Kushwaha

Abstract:
This paper is an attempt to study the impact of macro-economic variables on the stock prices of NIFTY IT.


350-357
31
  • Analytical study of component Accounting, Component Depreciation and IND AS-16


Meghna P.Gamit

Abstract:
India is known for changes and perhaps it is really needed for development and economic welfare. Changes may be in terms of introduction of new laws or amendments in existing laws and regulations but such changing conditions and environment will be beneficial for new entrants to enter in to niche area for bright prospects.


358-365
32
  • MICROFINANCE IN INDIA


Dr. Yellaswamy Ambati

Abstract:
Microfinance, also called microcredit, is a type of banking service that is provided to unemployed or low-income individuals or groups who otherwise have no other access to financial services.


366-383
33
  • Study on Adoption of Internet Banking services in Udaipur District- An empirical study


Dr. Upasana Thakur* Dr. Yasmeen Ali**

Abstract:
In the modern era, where business has crossed the international boundaries and banking has international standards, Technical competency has a very crucial role to play. With its inbuilt facilities and flexibility sky is the limit for internet banking


384-398
34
  • Social Media Marketing - Effectiveness, Methods and Luxury Brands


Parul Shair

Abstract:
During different time era's different methods of communications has developed and has changed the day to day life. Social media has become the method of statement in the 21't century, enabling us to express our belief, ideas and manner in an absolute new way


399-409
35
  • HRD Practices in Civil Service Sector in Ethiopia: A Study of Civil Servants in Benishangul-Gumuz Regional State(BGRS)


Kemal Abdurahim Ahmed Prof. B. Mohan VenkataRam

Abstract:
In this changing economy, it is a well established and recognized fact that, HRD has a positive effect on the survival and sustainability of the organizations


410-423
36
  • E-MARKETINGCHALLENGES IN DISTRIBUTING CONSUMER PRODUCTS IN NIGERIA: A RESEARCH ONJUMIA ONLINE OUTLET


Okolo, Victor O: MmamelZita U: Ilodigwe, Samuel C: Okolo, Joachin U: Oranusi, Ifeanyichukwu N: Ugonna, Ikechukwu A: Obikeze, Chinedum O

Abstract:
E-marketing had proven to be remarkably a viable option to buying consumer products.This study investigates e-marketing challenges in the distribution of consumer products in Nigeria: a study of Jumia online outlet. Indeed


424-447
37
  • EMPLOYEE PERFORMANCE IMPLICATIONS OF EMPLOYEE RELATIONSHIP MANAGEMENT (ERM) IN INDIAN INSURANCE SECTOR


Preeti Garg

Abstract:
The capacity to viably oversee outside consumer loyalty through IT-based Customer Relationship Management frameworks (CRM) is very much reported in the writing. The idea of applying such advances in Business to Employee connections to deal with the company's associations with its workers isn't.


448-460
38
  • E-CRM A PIVOTAL TOOL FOR CUSTOMER RETENTION IN BANKING INDUSTRY


HEMAL VORA and Prof. (Dr.) Sudhinder Singh Chowhan

Abstract:
Customer Retention has been a concern for a while in banking and insurance industry and other service providers also have realized the importance of Customer Relationship Management (CRM) and its potential to help them acquire new customers retain existing ones and maximize their lifetime value


461-464
39
  • GREEN MARKETING: CONSUMERS PANORAMA REGARDING AMBIENT FRIENDLY PRODUCTS


Santosh Anant Karekara Shivaji Lavaji Domaleb Sudhir Devidas Chitnisa Ganesh Popat Thiteb

Abstract:
In this 21century environment safety has become a hot potato making it challenging to keep the consumers and customers in fold with addition to the safety of environment. Consumer’s awareness of environs issues viz. Global warming, pollution etc makes it the eras biggest requisite. Even the government looks for such tactics to be encouraged.


465-471
40
  • CONSUMER AWARNESS AND USAGE OF E-BANKING TRANSACTIONS THROUGH MOBILE PHONES


Mrs. Renu Kumari

Abstract:
The world is changing at a increasing rate and technology is considered to be the key driver for these changes around us


472-479
41
  • MARKETING MANAGEMENT IN THE ERA OF TRANSFORMATION: PRIORITISING CONSUMERS’ NEEDS


Mahima Rana

Abstract:
Marketing today is not an easy task, with growing sources of information in the hands of the buyers and numerous competitive alternatives entering the market each day.


380-391
42
  • Internet of Things (IoT): A Review of Literature


Dr. Kavitha Desai Mahalakshmi S

Abstract:
The Internet revolution has profoundly impacted our lives. Not only has it deeply changed the way businesses operate, but also the way we live


492-500
43
  • ROLE OF THE REPUTED GOLD MERCHANTS IN NAGPUR CITY


Jeevanlata C. Agrawal Dr. V.G. Ukinkar

Abstract:
Gold is considered as a glamorous metal and as a symbol of status among people.


501-507
44
  • AN IMPACT STUDY OF SMALL SCALE INDUSTRIES ON INDIAN ECONOMY: A RELOOK IN TO GLOBALISED SCENARIO


Manish Rai

Abstract:
Globalization is the integration of economies, industries, markets, culture and policy making around the world.


508-515
45
  • An analysis of various Laws meant for Informal Sector Workers in India


Dr. Ritu Arora

Abstract:
The term informal sector was first used in the socio-anthropological studies during the 1950s. Informal sector workers were defined, although indirectly, as “traditional sector workers, the petty traders like newspaper hawkers, as unproductive in agricultural sector


516-528
46
  • Emerging trends in street vending businesses and its relation with street vending: a business acceptance and viability study of street vending business in Uttar Pradesh


Gautam Jaiswal

Abstract:
India is a growing economy. Most of the development in MSME sector is contributed by Micro industries.


529-536
47
  • RISK ANALYSIS OF DEMERGER: EVIDENCE FROM INDIAN CORPORATE SECTOR


Dr. Seema Singhal,

Abstract:
This paper examines the effect of demerger on the risk position of demerged companies with the help of standard deviation and cofficient of variation


537-546
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