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S.No Particular Pdf Page No.
1
  • RETAILING IN INDIA: AN OVERVIEW


Manoj Kumar Singh

Abstract:
Retailing provides a crucial link between producers and consumers in a modern market economy. The performance of this sector has a strong influence on consumer welfare. Retailers not only provide consumers with a wide variety of products, but also a wide range of complementary services (such as assurance of product delivery), which can lead to more informed choice and greater convenience in shopping.


1-13
2
  • THE ANALYSIS OF IMPACT OF THE RATING SCORES OF FIRMS IN BORSA ISTANBUL CORPORATE GOVERNANCE INDEX ON BRAND VALUE


Ramazan AktaÅŸ, Mehmet Mete DoÄŸanay, Ali Alp, Ozan KarslioÄŸlu

Abstract:
The aim of this study is to analyze the impact of the corporate governance rating scores and performances of the firms in Borsa Istanbul Corporate Governance Index on their brand value. Measured in the scope of corporate governance rating, shareholders, public disclosure & transparency, stakeholders, board of directors and overall score for corporate governance are analyzed individually in order to find out the impact on brand value.


14-22
3
  • THE CHANGING ROLE OF CROPPING PATTERN ON AGRICULTURAL DEVELOPMENT IN KARNATAKA UNDER RAINFED CONDITIONS WITH SPECIAL REFERENCE TO TUMKUR DISTRICT


Dr. B. A. Venkateshalu

Abstract:
Agriculture is the main sector of the Indian economy which contributes about 19.12 percent of the gross national product. Besides, it provides employment for about two third of the population. The performance of agricultural sector during the past three decades has been satisfactory.


23-33
4
  • ENVIRONMENTAL MARKETING: TRENDS, OPPORTUNITIES, AND CHALLENGES – A STUDY OF INDIAN COMPANIES


Dr. Ajay Kumar Dogra

Abstract:
Marketing is one area of business which has attracted the attention of environmental issues in business operations and proceedings. Mass production, mass consumption and mass marketing of products which are least concerned about surrounding environment lead to the concern of society towards natural environment.


34-46
5
  • ONLINE SHOPPING – A STUDY ON HARIDWAR (UTTARAKHAND - INDIA) DISTRICT


Mayank Gupta

Abstract:
Online shopping (also known as electronic retail or e-shopping) is a form of electronic commerce which allows consumers to buy goods or services directly from a seller over the Internet using a web browser or through mobile application. Alternative names are: e-web-store, e-shop, e-store, web-shop, web-store, Internet shop, online store, online storefront and virtual store.


47-53
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