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S.No Particular Pdf Page No.
1

  • DETERMINING FACTORS THAT AFFECT ONLINESHOPPING INTENTION IN BUSINESS TO CONSUMER (B2C) MARKETS IN TERMS OF CONSUMER TRUST


Gunel UMAYEVA

Abstract:
Technological advances of today enable producers to carry out shopping operations with their consumers on a virtual platform. This so called e-commerce has countless benefits for both producers and consumers at the same time. E-commerce, which provides consumers with the opportunity of shopping for a constitutively reasonable price and saving of time, is increasing its popularity from day to day. Despite this, there are also certain obstacles for consumers regarding online purchasing. In the given study, factors that influence consumers’ attitude on online purchasing have been examined within the context of confidence element. In addition to this, the effect of variables of website quality, safety/privacy, consumer reviews and website reputation on the attitude of online purchasing in the context of consumer confidence have been studied.


1-14
2

  • TOURISM - A MAJOR GENERATOR OF ECONOMIC SPILL: AN OVERVIEW


Dr. R. Uma Devi

Abstract:
With the advancement of transport, communication and improvement in general economic well being the demand for tourism has increased concomitantly. Today tourism with its rapid growth rate is not only a big business but is also the world’s fastest growing industry. Tourism industry is of paramount concern for India’s economy as it is a major source of foreign exchange earnings and it can help cored adverse trade balances and regional imbalances and create employment opportunities to give a direct stimulus to the socio-economic development of the economy. The basic materials for tourism industry are culture, heritages, natural vegetation, beaches, parks, monuments and sculptures, etc. which India possesses abundantly and can be exploited for the betterment of the economy. On the above backdrop, present study was undertaken to evaluate the growth of tourism industry and its impact on the overall growth of the economy.


15-30
3

  • FACTORS EFFECT ON POSITIVE AND NEGATIVE COUNTERFEIT PURCHASE INTENTION WITH AN EMPIRICAL STUDY


RIYAM KHUDHAIR and Müge ÖRS

Abstract:
Counterfeit products play a large role nowadays, often because of their spread or because of low prices, so the vast majority of consumers resort to buying counterfeit products that may make them feel satisfied and arrogant, but there are some consumers who prefer to buy original products or brands instead of buying counterfeit products low quality and falsified from their point of view, may think that they are immoral because of their loyalty to and trust in original products. Psychologically, they may not feel comfortable owning them. This study discusses the factors that may lead to the purchase of counterfeit products and change the intentions of consumers.


32-47
4

  • EXCHANGE RATE DEPRECIATION AND ITS IMPACT ON COST OF LIVING IN NIGERIA


OGBONNA UZOMA EMMANUEL IREM COLLINS O. NWOGO JUSTIN

Abstract:
This study examined exchange rate depreciation and its impact on cost of living in Nigeria. The aim of this study is to examine the interaction of naira depreciation and cost of living in Nigeria. The study employed ordinary least square technique to examine the impact of impact of depreciation in the nominal and real exchange rate of naira on the cost of living in Nigeria. The study revealed that the depreciation in the nominal and real exchange rate of naira have positive and significant impact on the cost of living. The study recommends that Government should maintain flexible exchange rate policy in order to quickly intervene when the need arises. Importation of goods and services that have close domestic substitutes should be discouraged. Production of agricultural products that have export value should be encouraged in order to boost our foreign exchange.


48-65
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  • Rashtriya Research Institute
    Of New Medical Sciences

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