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S.No Particular Pdf Page No.
1

  • BANKS NEED TO REVAMP BUSINESS AND MARKETING STRATEGY TO OUTREACH POOR


Dr. S. N. Ghosal

Abstract:
Indian banks apparently doing good but with the growing decadence of Indian economy it would not be possible to maintain the present rate of profitability and growth unless some strategic change is not immediately initiated and necessary technical and expertise is developed to successfully persue business model to outreach the poor, it would be difficult to pursue sustainable business.


1-12
2

  • CONTARCT FARMING FOR AGRICULTURAL DEVELOPMENT IN INDIA


Harish N.

Abstract:
Contract farming is agricultural production carried out according to an agreement between a buyer and farmers, which establishes conditions for the production and marketing of a farm product or products.


13-26
3

  • EMPIRICAL INVESTIGATION OF RELATIONSHIP BETWEEN STOCK MARKET AND FOREIGN EXCHANGE RATE: A STUDY OF INDIA


Prashant Joshi

Abstract:
The paper attempts to analyze long-term relationships among Indian stock market and foreign exchange rate (INR/USD) using the Johansen and Juselius multivariate cointegration approach.


27-37
4

  • DYNAMICAL PERSPECTIVE OF MODERN RURAL MARKETING IN INDIA


Anupam Srivastava, Sanjay Kumar Yadav

Abstract:
The growing complexities in the modern marketing are also generating ample opportunities in the business world and it has become important for the producers of goods and services to tap all such markets where enough untapped potential is available.


38-46
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