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S.No Particular Pdf Page No.
1

  • THE FACTORS IMPACT ON POST PURCHASE DISSONANCE OF LAPTOP COMPUTERS AMONG UNDERGRADUATE STUDENTS: WITH SPECIAL REFERENCE TO VAVUNIYA CAMPUS OF THE UNIVERSITY OF JAFFNA, SRI LANKA


M. I. Noorul Safna, Poongothai Selvarajan

Abstract:
Marketers have the inevitable role in determining consumer behavior however the importance of post purchase dissonance in consumer post purchase behavior cannot be denied.


1-14
2

  • ROLE OF ADVERTISING AND ITS IMPACT ON THE CONSUMERS WITH SPECIAL REFERENCE TO THE REAL ESTATES OF CHANDRAPUR CITY.


Dr. Sudhir K.Pode

Abstract:
The origin of advertising does not lie in the modern industrial age, but it has its roots in the remote past.


15-33
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