• CUSTOMER SATISFACTION TOWARDS E-FOOD ORDERING WITH REFERENCE TO KUMBAKONAM TOWN

Dr. R. RENUKA Dr. P. SAKTHIVEL Ms. G. Jaya Rahini

Abstract:
In the modern days in light of the bustling way of life online food Apps have risen. Each individual likes to arrange food online as opposed to cooking at home. Current innovation has assumed an imperative job in the presentation of portable food applications. Applications, for example, Zomato, Swiggy , UberEATS and so on are the most ordinarily utilized applications by the shoppers. Portable food applications have tie-ups with numerous eateries and go about as a connection among cafés and individuals. Mobile food apps have tie-ups with many restaurants and act as a link between restaurants and people. In this paper a researcher is led to understand customer satisfaction towards E-Food ordering with reference to Kumbakonam. The purpose of this research is to measure the source of perception among customer towards choice of online food, to find out the factors influencing the customer towards online-Food and to study the level of agreement towards the choice of E-Food Order. It was discovered that dominant part of the respondent’s know and utilize these applications, profit the advantages of the applications, request food on the ordinary premise and so forth. This examination was valuable in understanding the job that applications play in this day and age and how it changes the food administration industry.