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A COMPREHENSIVE STUDY OF WORK LIFE BALANCE,JOB NATURE, JOB CONSTRAINTS, EMPLOYEE ENGAGEMENT OF MARKETING PROFESSIONALS OF PHARMACEUTICAL INDUSTRY IN COIMBATORE DISTRICT, TAMILNADU
J. John manoharan & Dr. N. Kathirvel
Abstract:
The success of any organization is stemmed out from how an organization values its employees and the employees value the organization. When employees are engaged to their work and also committed to their organization, it would be assumable that the employee turnover rates would be low. This study aims to find out if that really is the case of the field staff, i.e. marketing professionals of pharmaceutical companies in the Coimbatore region, tamilnadu.
