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S.No Particular Pdf Page No.
1
  • EMPLOYEE ENGAGEMENT - ALLURING DRIFT FOR EXECUTIVES


Dr. Prabhjot kaur, Ms. Shelley Khosla

Abstract:
Employee engagement is a property of the relationship between an organization and its employees. An "engaged employee" is defined as one who is fully absorbed by and enthusiastic about their work and so takes positive action to further the organization's reputation and interests.


56-71
2
  • FINANCIAL INCLUSION: ACCESS TO RURAL PEOPLE IN PUNE DISTRICT


Prof. Purvi Shah

Abstract:
The availability of quality financial services in rural areas is extremely importantfor the growth of the economy as this will enable the large number of rural households to fund the growth of their livelihoods. The growth of the economy is dependent on the growth of the rural market in the country.


72-81
3
  • A STUDY ON TOURISTS’ PERCEPTION OF RAJASTHAN AS A TRAVEL DESTINATION


Dr. Vinita Bhatia

Abstract:
The success of destination marketing lies in their ability to compete, brand a city, understand visitor perceptions and satisfaction, provide value, and manage the total visitor experience (Tasci, Gartner, & Cavusgil, 2007; WTO, 2005).


82-97
4
  • A STUDY OF PROMOTIONAL TOOLS MOTIVATING CINEMA GOERS TO WATCH MARATHI FILMS


Dr. Arjun. B. Rajage, Ajit Vishnu. Nale

Abstract:
There are various advertisement tools which influence cinema viewer’s decision to watch Marathi films. The present study examine the effectiveness of advertisement tools to watch Marathi films such as trailer on television, trailer in the cinema theatre, poster advertisement in the cinema theatre, advertisement in newspaper, advertisement on radio, poster on street, poster on public transport, word of mouth publicity, through social media advertising and outdoor billboard.


98-121
5
  • MARKETING STRATEGIES OF SHOPPING MALLS


Dr. Dilip B. Shinde, Rijwan Ahmed Mushtak Ahmed Shaikh

Abstract:
It has been seen since last decade that, shopping pattern in India is changing. Urbanized way of shopping trend is seen in almost all areas of the country.


122-134
6
  • EMPLOYEE ENGAGEMENT PRACTICES IN EDUCATIONAL SERVICES (A CASE STUDY OF NEST GLOBAL EDUCATIONAL SERVICES, CHENNAI).


M. Nagalakshmi, Prof. G. V. Chalam

Abstract:
Employee engagement is playing a significant role in the present HR practices employed by companies. Due to the advent of globalization and the plenty of availability of working options available to employees they are shifting from one job to another, often leaving the organization and the management panicking.


135-150
7
  • QUESTIONING THE EXISTENCE OF ETHICAL RETAILING: - AN ANALYTICAL STUDY WITH REFERENCE TO NAGPUR CITY


Dr. Nirzar M Kulkarni, Dr. Saket Narendra Bansod

Abstract:
With the increase in overall spending capacity of the consumer, the retail sector have witnessed a tremendous growth. But along with its growth many critical issues like ethics in retailing have also came up.


151-160
8
  • SMART CITY DEVELOPMENT IN INDIA: A FUTURISTIC APPROACH


Mr. Abhay Jaiswal, Dr. Chanchala Jain

Abstract:
Indian government in recent times has carried out to develop 100 cities as ‘Smart Cities’ to meet the demands of present era and to maintain the rapidly growing speed of development as well as the demands of urbanizing population. This effort will include construction of new municipalities’ corporation and entire renovation of existing cities as the rural population shifts into urban areas.


161-172
9
  • GREEN HRM: A ROADMAP FOR CORPORATE SUSTAINABILITY MANAGEMENT


Dr. Ritu Atheya

Abstract:
Greening of HRM has emerged as an important thrust area for management and a new key area in the field of Human Resource Management. In the 21st century, corporate sustainability has become a strategic imperative for all businesses.


173-181
10
  • A CRITICAL STUDY FOR EMPLOYEE SATISFACTION OF TRAINEE & TEMPORARY EMPLOYEE AT TATA AUTOCOMP SYSTEM LIMITED, INTERIOR &PLASTIC DIVISION, HINJEWADI, PUNE


Prof. Deepali Desai

Abstract:
Employee satisfaction plays an important role in analyzing and building the organization repute. In today’s era, employee is having many alternatives available as job opportunity. Now, employee satisfaction became one of the important retention strategy for many companies.


182-195
11
  • RELATIONSHIP OF SPIRITUALITY, EMOTIONAL INTELLIGENCE AND PRODUCTIVITY AMONG ACADEMICIANS IN HIGHER EDUCATION – A SOCIO-DEMOGRAPHIC ANALYSIS


Madhavi R, Dr. Easwaran Iyer, Dr. Shailaja Shastri

Abstract:
Higher education is an important part of the service sector for any society. The intangible service of teaching is now invaded by many influencing factors commanding attention.


196-219
12
  • TALENT MANAGEMENT AND COMPETITIVE STRATEGIES IN KUWAITI PUBLIC ADMINISTRATION AGENCIES


Mohammad Q. Ahmad Al-Qarioti

Abstract:
This study investigates talent management (TM) strategies, and competitive advantages in Kuwaiti public administration agencies. The research was based on a random stratified sample of 328 of human resources and other directors in four ministries, four public authorities/institutions, and four state owned companies.


220-252
13
  • ECO MARKETING: A STRATEGIC IMPERATIVE FOR SUSTAINABLE BUSINESS


Ms. Vishakha Sambhav

Abstract:
Going green has become imperative to the world as it is the buzzword in recent times. Many businesses throughout the world have claimed to be ecological responsible and run towards implementing various strategies to draw attention of potential consumers.


253-264
14
  • THE IMPACT OF MARKET ORIENTATION ON CUSTOMER SATISFACTION OF CELLULAR COMMUNICATION COMPANIES IN SAUDI ARABIA


Rashid M. Alhamali

Abstract:
The study investigates the impact of market orientation in terms of customer orientation, competitor orientation. Inter-functional coordination on commercial customers' satisfaction of cellular communication companies operating in Saudi Arabia.


265-289
15
  • IMPACT OF REMITTANCE IN NEPALESE ECONOMY


Dr. Jitendra Prasad Upadhyay

Abstract:
Remittance means transfer of funds from one place to another for different purpose. In other words, it is a transfer of money by foreign workers to an individual in his or her home country.


290-298
16
  • FUTURE BUZZWORD – EMPLOYEE SATISFACTION A CRITICAL STUDY FOR EMPLOYEE SATISFACTION OF TRAINEE & TEMPORARY EMPLOYEE AT TATA AUTOCOMP SYSTEM LIMITED, INTERIOR &PLASTIC DIVISION, HINJEWADI, PUNE


Prof. Deepali Desai

Abstract:
Employee satisfaction plays an important role in analyzing and building the organization repute. In today’s era, employee is having many alternatives available as job opportunity.


299-312
17
  • THE NEGOTIATION PANORAMA


Prof. Mahesh Kumar Soma

Abstract:
Negotiation is one of the key aspects of successful leadership in management. Negotiation is a very important skill a leader or manger has to equip himself with to arrive at a win-win situation.


313-322
18
  • ROLE OF ORGANIZATIONAL JUSTICE PERCEPTION IN EMPLOYEE BEHAVIORAL OUTCOMES


Dr. Nidhi, Krishna Kumari

Abstract:
Organization justice perception had wide scope in study of organizational behavior. Employee perceives organization justice in terms of fair output, process and interaction in organization.


323-332
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