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S.No Particular Pdf Page No.
1

Radapaka Vijay

Abstract:
With growing intensive competition, firms need to focus on strategies and programmes that will attract consumers. As consumers are diversified in their nature of purchasing activity, it is necessary to understand the dynamics of consumer behavior.


16-25
2

Dr. Bhisham Kapoor

Abstract:
Economic growth is not a sole motive of human life. Physical growth on stake of environment is not acceptable. Presently India is using a very less part of its natural waterways for transportation of goods and passengers.


26-33
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