| S.No |
Particular |
Pdf |
Page No. |
| 1 |
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IMPACT OF DIGITAL TRANSFORMATION ON NATIONALISED BANKS OF INDIA
1. MAYUR C. JADHAV , 2. DR. D. D. PAWAR
Abstract:
This study examines the impact of digital transformation on nationalized banks of nIndia, exploring the effects on operational efficiency, customer satisfaction, and financial nperformance. A mixed-methods approach was used, combining both qualitative and nquantitative data collection and analysis methods. The findings highlight the significant npositive impact of digital transformation on nationalized banks of India.
|
|
237-240 |
| 2 |
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AWARENESS OF GST AMONG CONSUMERS IN INDIA: A STUDY
MRS. ASMA SIGH SIDAR
Abstract:
The Goods and Services Tax (GST), India‟s biggest tax reform since Independence emerged
as a game changer and seems to be the masterstroke for economic alignment. The 122nd
Constitutional amendment made it possible to introduce new tax regime to fix the gaps in the
existing system which is estimated to make an incremental growth of 2% in GDP. GST was
introduced in the recent times. Many people were not at all fully aware about GST. Like how
it is implemented and how it is used, etc. My study focus on the awareness towards GST
among consumers. Because the success of GST law depends on its consumer‟s awareness. It
is to be noted that the consumers are the persons ultimately bear the tax burden of the goods
they are purchased and hence the need for creating consumers awareness about GST is very
important..
|
|
241-245 |
| 3 |
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EXPLORING THE ROLE OF DIGITAL TRANSFORMATION AND ARTIFICIAL INTELLIGENCE IN ENHANCING OPERATIONAL EFFICIENCY AND DECISION-MAKING
DR. PODILAPU HANUMANTHA RAO
Abstract:
The advancement of digital technology alongside the emergence of artificial intelligence (AI)
is transforming industries across the globe, offering unmatched opportunities to boost
operational efficiency, improve decision-making strategies, and enrich customer engagement.
This study explores the incorporation and impact of digital transformation and artificial
intelligence within businesses operating in the Delhi NCR area. A cohort of 150 individuals,
comprising managers, employees, and technology experts, was employed to collect data via a
5-point Likert-scale survey consisting of 15 enquiries designed to evaluate perceptions,
adoption levels, and challenges faced.
|
|
246-262 |
| 4 |
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DIGITAL TRANSFORMATION OF INDIA POST: CHALLENGES AND OPPORTUNITIES
MR. SURYAKANT CHINTAMAN KADAM
Abstract:
India Post, one of the world’s largest postal networks, has been undergoing a significant digital transformation to modernize its services and enhance efficiency. This shift is driven by the need to improve financial inclusion, streamline logistics, and compete with private courier and banking services. Key initiatives such as Core System Integration (CSI), India Post Payments Bank (IPPB), Aadhaar-enabled services, and e-commerce partnerships have revolutionized its operations.
|
|
263-271 |
| 5 |
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EXPLORING THE IMPACT OF WORK-FROM-HOME ON EMPLOYEE PRODUCTIVITY AND JOB SATISFACTION: AN EMPIRICAL INVESTIGATION OF IT INDUSTRY IN PUNE
1. PROF. DR. SUNIL SAMBHAJI LANGADE , 2. PROF. MANISHA RATNAKAR BHUNJE
Abstract:
The rapid adoption of work-from-home (WFH) practices, accelerated by the global COVID19 pandemic, has transformed traditional workplace dynamics, particularly in the Information
Technology (IT) industry. This empirical study explores the impact of WFH on employee
productivity and job satisfaction in the IT sector in Pune, India. Using a mixed-methods
approach, the research surveyed 300 IT professionals across various organizational levels and
conducted in-depth interviews with 20 managers to gain qualitative insights.
|
|
272-278 |
| 6 |
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CUSTOMER RELATIONSHIP MANAGEMENT (CRM): STRATEGIES, BENEFITS, AND CHALLENGES
KIRVE JYOTI JALINDAR
Abstract:
Customer Relationship Management (CRM) is a strategic approach aimed at
understanding, managing, and improving customer relationships to drive business growth.
This paper explores the fundamental concepts of CRM, its benefits, challenges, and emerging
trends. Additionally, it examines the role of technology in enhancing CRM effectiveness.
Customer Relationship Management (CRM) is a crucial strategy for organizations aiming to
build strong customer relationships and drive long-term business success. This paper explores
the core principles of CRM, its impact on customer satisfaction, business performance, and
future trends in CRM adoption.
|
|
279-284 |
| 7 |
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IMPACT OF BEST HUMAN RESOURCE MANAGEMENT PRACTICES ON EMPLOYEE'S PERFORMANCE IN ENGINEERING INDUSTRIES IN INDIA
DR. J. P. BHOSALE and SEEMA SINGH
Abstract:
This study examines the impact of best human resource management practices on
employee performance in engineering industries. A quantitative research approach was
employed, using a survey of 150 employees from various engineering industries in India. The
findings suggest that best human resource management practices, including recruitment and
selection, training and development, performance management, and employee relations, have a
positive impact on employee performance. The study recommends that engineering industries
should adopt best human resou
|
|
285-289 |
| 8 |
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EMPOWERING INDEPENDENT DIRECTORS: LEVERAGING GENERATIVE AI FOR FRAUD DETECTION AND CORPORATE RISK MANAGEMENT
DR. SANJIV CHATURVEDI and FCS POOJA SHUKLA
Abstract:
The rising complexity of corporate fraud and financial irregularities has necessitated that\r\nindependent directors use innovative technical solutions to ensure effective governance.\r\nTraditional fraud detection approaches frequently fall short of detecting sophisticated\r\nschemes, necessitating the usage of generative artificial intelligence (AI) to improve risk\r\nmanagement capability. This article explores the role of generative AI in empowering\r\nindependent directors, concentrating on its use in fraud detection, risk assessment, and\r\ndecision-making. The study emphasizes the need of regulatory frameworks and ethical issues\r\nwhen implementing AI in corporate governance. Through a review of current research and\r\ncase studies, this study highlights generative AI\'s transformational potential in boosting\r\ncorporate governance and increasing transparency.\r\n
|
|
290-295 |
